Journal / 2 June 2025

A Croissant, a Former F1 Engineer and the Craft of Creativity

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I wanted to share something that’s become a quiet morning ritual: a before-work croissant at Lune Croissanterie.

It’s not just any croissant—it’s made by a former Formula One engineer, and widely regarded as one of the best in the world. Layers of precision, discipline and care, all in service of something joyful.

For me, it’s a reminder that great art often begins with technical mastery. Engineering and emotion aren’t opposites; they’re partners.

Technology, when applied with care, can create experiences that are deeply human.